On Wednesdays, We Wear Pink

Most people are unaware of today’s national holiday. It’s National Mean Girls Day! Mean Girls, starring Lindsay Lohan and Rachel McAdams was released in 2oo4. The movie centers around The Plastics, the popular girl clique that does ridiculous things like wear pink on Wednesdays. So why is October 3rd National Mean Girls Day? In the movie, Lohan’s character speaks to her big-time crush for the first time when he asks the date, which happened to be October 3rd. After seeing a bunch of #NationalMeanGirlsDay tweets on my timeline this morning, I thought about what the holiday means to me.

Like I said in yesterday’s post, PR professionals must stay up-to-date on current events, including random holidays or days that celebrate a specific thing. Now National Mean Girls Day is an extremely silly example but could work if the movie was being rereleased or if a company was promoting something pink. It’s the job of the PR person to use these holidays in a creative way to benefit the client.

While I do not believe in being mean and fake like The Plastics, I do believe in girl groups that support one another. Let me introduce you to Club Rockstar, a group of PR-obsessed, OCD girls from Temple. We started our little group last December and haven’t looked back since. We are certainly not mean girls, but we are powerful and have matching pink ‘Club Rockstar’ shirts. We have a lot of fun and always goof around, but these girls have taught me so much in the last year.

When the club started, there were three seniors and five underclassmen. The five younger girls like to refer to the three now alumni as their mothers. They come to us for a variety of things, both personal and professional. The most rewarding part of my young career has been watching these five young girls grow and mature. Mentoring them has taught me so much and they never fail to give my confidence a boost.

The best part of Club Rockstar is that we are the total opposite of The Plastics. We are upfront and honest about everything and give each other real advice. No one is better, smarter or more popular. We each bring something special to the group and can count on each other for anything.

It’s hard not having Club Rockstar together but it’s clear to see nothing has changed. So on National Mean Girls Day, I must thank my rockstars: Lauren, Niki, Kurie, Mackenzie, Jackie, Marianna, Brianna and Amber, for their brutal honesty and continued support. I am prouder each day of this club and hope you all are wearing pink today!

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