Tag Archives: Security

40 Days of Kindness

I’m typing this as I sit in Newark airport waiting for a friend. An elderly woman with several shopping bags sat next to me and plugged her phone in. She then laid out a blanket and I had a choice: to assume positive intent or expect the worst. And then she took out her Bible and began to pray. I see you, universe.

The world we live in is one where you have to be on guard. I took the train into the airport and walked right into the baggage area. No security. I’ve literally been thinking about this since it happened last week.

choose kindSo how do you do both? How do you stay vigilant, but kind? How do you not rush to judgements but also know when to trust your gut. I don’t know. And it’s the people who are the most threatening that need the most kindness. Look at the mass shootings over the last few years. These shooters are the ones we as a society missed. They fell through the cracks. The majority had some type of documented mental illness or behavioral issue. I’m not saying just be nice to someone and their illness magically goes away. But listening, caring and even a simple smile can change the trajectory of someone’s day.

What if they don’t want your kindness?! I smile at people on the subway and they look at me like I’m crazy likely because no one has ever done that to them before. Behavior is learned. If you never experienced kindness, or love, or encouragement or empathy before, how are you supposed to react? We as the human population have to get better at talking to people who are different from us. Different does not only mean look different, but have different experiences, beliefs and values.

Given it’s Lent and like the good Catholic girl I am, I’ve really been thinking about what should I do more of for the next 40 days. I’m not a fan of giving something up, but rather would want to take action.  So, I am committing to being more kind, to show more understanding, especially to those closest to me. It’s interesting that I can smile at strangers and strike up conversations, but I don’t do that with those in my inner circle. Something to ponder for the next 40 days.

I’m really interested on people’s perspective here. There’s such a fine line given the world we live in today. Please share your thoughts respectfully in the comments section.

everyone is fighting a battle

 

Media Mania

I  am not a media relations girl. To me, it’s the hardest part of public relations and an area I didn’t master while in college. Truthfully, I don’t think any novice is in love with media relations. Practice really does make perfect with this aspect of PR.

WWA Volunteers!

WWA Volunteers!

Luckily for me, I was able to practice these skills this past weekend while volunteering at the Wawa Welcome America Festival in Philadelphia. I’ve worked media areas before but hadn’t in a while so I very much appreciated the opportunity to brush up on these skills

After my experience, here are a few things I learned when working with the media.

  • Prep work saves lives: I was not directly involved in the pitching efforts for the festival. However, their PR team clearly was prepared, with releases printed and available for media at all events.  I could only assume their efforts paid off since there was an abundance and variety of media present. There was also a list of approved freelancers and outlets, a vital document that all media areas should have.
  • Put yourself in their shoes: Test out shots from various locations at your event beforehand. Is there anything in the way? Can reporters move from one area to another easily?
  • ID please: Not just anyone is allowed in the media area. It’s essential that only media with credentials come into the designated area to check in. Typically, big events give out their own specific credentials or press passes at this time. Folks who belong at said events are usually very willing to show you their media identification. It’s the ones who have no clue what you’re talking about or reference a celebrity that should concern you.
  • Playing security: You might have to help photographers and camera people get their desired shot. Be ready to hold things, block off areas and gently remove unwanted objects or people from shots
  • Under pressure: Do not cave! Random people will want to come into the media area. Others will be unapproved media who will beg to get in. Don’t let the pressure get to you. Be politely militant.

I had an awesome time volunteering with the Wawa Welcome America Festival last weekend. It was the perfect refresher I needed for working with the media. Have you worked media areas? Any tips to add to my list?

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