The Rise (and Fall) of the GirlBoss

If you scroll through Twitter or Instagram (or any social media site really), you’ll see lots of posts with #girlboss attached. If you Google #girlboss, there are over 1 million hits, including an entire website dedicated to providing inspiration for ambitious women. I’m down with that!

I’m happy to see women stepping into their power, striving for more and supporting one another during the process. And yet, when Aarti Sequeira shared her frustration about this phrase on Instagram a couple of weeks ago, I had a visceral reaction.

It seems these days that everyone and their mother (literally) has a side hustle. Sales director by day, wedding planner by night. Kindergarten teacher by day, cake decorator by night. I can’t judge…I’m currently doing the same thing 😉 Social media becomes a hamster wheel until you run yourself into the comparison ground.

So, here we are, running so fast to keep up with our fellow #girlbosses that we’re exhausted, depleted and serving absolutely no one. If you’re find yourself feeling this way, here are three questions to realign your priorities.

  1. Where are your expectations coming from? Who says you have to do all the things all of the time and share them all with your social media followers? You are allowed to take a break or have an off day. For me, someone who is an extrovert, having off days is especially hard because people notice and think I need fixing. In reality, I need wine, Grey’s Anatomy or sleep (other options possible too).
  2. For each project or area of your life, ask yourself, how is this serving you? Not how it’s serving your brand or your business but how it is serving you the person? Start by visualizing what lights you up during the day and really feel it in your body. What do you dread? What can you eliminate or delegate? Set specific intentions for each project and reevaluate them as often as you need to.
  3. Get granular on your timeline. How long will you dedicate to each project? Are certain projects a means to an end, meaning do you need to upskill for your new job so you’re ahead of the curve? This is YOUR timeline that you create on YOUR terms. It’s not meant to be a check the box exercise or to self inflict pressure. It’s to help you move forward on your goals.

I’m here for the #girlboss as long as there’s intention behind wearing the label. Carry on my side hustlers, influencers, rockstars, moms trying to get through the day, superwomen, #girlbosses and don’t lose sight of your why.

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